Some blondes sit so pale they're practically a light source. Light Platinum is the toner built to keep them that way, without the heavy hand that sends fine, over-lightened hair somewhere unintentionally lilac.
TL;DR: A semi-permanent violet toning treatment from Original & Mineral that clears unwanted yellow from light blonde to lightest blonde hair while deep-conditioning with Lilly Pilly, Davidson Plum and Lemon Aspen. Formulated for hair colour levels 8 to 10, gentle enough for fine and highly lightened hair, and PETA Certified Vegan and Cruelty Free.
Product Details and Benefits
- The softer of the two platinums. O&M positions Light Platinum as the shade for the lightest blonde hair, so it deposits a cleaner, quieter tone than the deeper Platinum option.
- Gentle on fine, highly lightened hair. Formulated so it won't overtone lighter or heavily lightened fine hair, which is exactly where most violet products go wrong.
- A toner and a treatment at once. This is a semi-permanent deep conditioning treatment, so tone and condition land in the same ten minutes rather than competing for shower time.
- Hair colour levels 8 to 10. Recommended to help maintain clean blonde tones on light blonde to lightest blonde hair, and to help eliminate unwanted yellow.
- Suits coloured and non-coloured hair. Works on lightened hair and on natural white or grey hair, not just salon blondes.
- Violet pigment from Acid Violet 43. A single-pigment violet formula doing the yellow-neutralising work.
- Lilly Pilly fruit extract. A native Australian extract rich in vitamin C that acts as a natural collagen to plump the hair.
- Davidson Plum fruit extract. A rainforest extract that helps protect hair from oxidisation.
- Lemon Aspen fruit extract. Helps shield hair from UV and premature colour fade.
- Glycerin. A plant-based moisturiser that softens and keeps frizz in line.
- Geranium Leaf natural fragrance. Rich in vitamin C and fatty acids for added softness, with a light fresh floral scent.
- Clean from the usual offenders. No PPD, resorcinol, ammonia, silicones, synthetic fragrance, MIT, parabens, propylene glycol or gluten. Also free from sulfates, phthalates and triclosan.
- PETA Certified Vegan and Cruelty Free.
- 200ml.
How to Use
- Start clean. Shampoo as usual with the O&M wet line, then squeeze out the excess moisture. Damp, not drenched.
- Distribute evenly. Work the treatment through the hair so every section gets an even coating.
- Time it. Leave on for three minutes on the first use, then build the time gradually with each application until the tone lands where you want it.
- Go longer for more. Up to ten minutes delivers the strongest toning result.
- Rinse until clear. Keep going until the water runs clean and no residue is left behind.
Pro tip: Comb it through with a wide-tooth comb before you start the timer. Finger application alone leaves pigment sitting heavier in some sections than others, and uneven toning shows up far more obviously on the palest blondes than it ever does on a mid-blonde.
Why You'll Love It
A quiet, precise clean-up for blonde that has nowhere to hide, with condition thrown in. Add Light Platinum to your cart and keep that pale exactly where you left it.
An Important Note
As per our terms and conditions of trade, it is your responsibility to fully inform yourself with regards to the use of this product. You acknowledge that this item may be inherently dangerous and/or contain chemicals that have the potential to cause physical or financial injury and loss or damage including consequential loss or damage.
For more information, please see our 'General Terms and Conditions' on our website.
If you have any questions regarding the correct use of this product, please contact our store to speak with one of our experts.
