Blue hair, don't care — right up until the fade sets in and your bold statement starts whispering. Keracolor Color + Clenditioner in Blue keeps the volume turned all the way up, topping up pigment every single time you step into the shower.

TL;DR: A 3-in-1 colour-depositing cleanser that washes, conditions and refreshes blue tones in one lazy shower step. Non-lathering, keratin-based and kind to colour-treated hair — just massage in, rinse out, and watch your blue stay bold between salon visits.

Product Details and Benefits

• 3-in-1 formula that cleanses, conditions and deposits semi-permanent blue colour in a single step
• Non-lathering conditioning cleanser (a "clenditioner") that tops up direct-dye blue pigment with every wash
• Keratin-based formula to support strength, shine and softness
• Buildable colour that intensifies with each application — leave it on longer or layer it up for a deeper, more saturated blue
• Delivers the truest, brightest blue on pre-lightened or light blonde hair
• Doubles as a refresher on already blue-toned or vivid hair, keeping colour from fading between salon visits
• Sulphate-free, paraben-free and gluten-free
• Semi-permanent and deposit-only — no developer, no bleach, no long-term commitment; fades gradually and gently
• Not tested on animals; made in the USA
• Size: 355ml

How to Use

1. Saturate hair with water — or apply to dry hair for an even bolder, more intense result.
2. Work a generous amount through, combing from roots to ends for all-over colour, or using your fingers to target specific sections.
3. Leave on for 3 to 20 minutes, depending on how much blue you're chasing — the longer it sits, the deeper the deposit.
4. Rinse thoroughly until the water runs clear.

Pro tip: Treat it like paint. Blend a little Blue into a scoop of clear Clenditioner to dial it back to a softer pastel wash, or mix it with another Keracolor shade to cocktail a custom hue that's entirely your own.

Why You'll Love It

Because bold blue shouldn't fade to a murky memory three washes in. This is colour maintenance disguised as a conditioner — the easiest way to keep your blue loud, glossy and salon-fresh without booking a single appointment. Turn your shower into a touch-up station and let your colour do the talking.