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Redken's Acidic Bonding Concentrate 24/7 Night & Day Serum is a revolutionary bonding serum that repairs and strengthens processed, damaged hair. This hair treatment works 24/7 to nourish and revitalize your hair.
Treat your hair to continuous care with Redken's Acidic Bonding Concentrate 24/7 Night & Day Serum. This innovative leave-in serum provides round-the-clock benefits, working while you sleep to repair damage and protecting your strands throughout the day from heat, pollution, and styling stress. Experience visibly stronger, smoother, and more manageable hair with this essential 24/7 treatment.
• Processed, damaged hair
• Suitable for color-treated hair
• Strengthens hair and repairs daily damage overnight
• Reduces frizz by 72% after just 8 hours of use*
• 92% of users agree that their hair looks and feels healthy after 24 hours**
• Helps maintain color-treated hair and protect from damage caused by heat styling, environmental stressors, and daily wear and tear
• Scented with a calming lavender fragrance for a relaxing overnight hair treatment experience
• Delivers 9x stronger hair, 3x more hydration, and 89% less breakage***
*Instrumental test after application of the serum vs untreated hair
**Consumer self-assessment, 60 subjects, after 1 use
***System of ABC shampoo, conditioner, and serum vs non-conditioning shampoo
1. Wash hair with Acidic Bonding Concentrate Shampoo & Conditioner or 5-Min Mask for a deep condition.
2. Apply a quarter-sized amount of ABC 24/7 Night & Day Serum to clean, dry or damp hair. Apply more as needed & desired. Do not rinse.
Night Use: Apply generously mid-lengths to ends for overnight bond repair & hydration.
Day Use: Apply as needed for instant frizz reduction, conditioning & shine.
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