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  • Pureology Pureology Hydrate Soft Softening Treatment 200ml

Pureology Hydrate Soft Softening Treatment 200ml

$64.00 $46.95 Incl. tax

Is your hair acting a little... crunchy? If your strands feel more like straw than silk, it’s time to stage an intervention. Enter the Pureology Hydrate Soft Softening Treatment, the ultimate "hug in a bottle" for dry, color-treated hair.

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This isn't just a conditioner; it’s a concentrated burst of moisture designed to transform brittle textures into touchable, "can't-stop-petting-my-own-hair" softness.

Why You’ll Love It:

  • Instant Velvety Texture: It doesn't just mask dryness; it deeply nourishes to restore that elusive salon-soft feel.
  • Color Protection: Featuring the exclusive Antifade Complex, it keeps your expensive salon color vibrant while it hydrates.
  • The "Pureology Scent": Infused with an aromatic blend of peppermint and cornmint, it turns your shower into a refreshing sensory retreat.
  • Zero-Waste Vibes: 100% Vegan, sulfate-free, and paraben-free. Good for your hair, great for the planet.

The Secret Sauce:

Pureology have packed this 200ml tube with high-performing natural ingredients:

  • Shea Butter: For intense moisture and a smooth finish.
  • Almond Oil: To add a glossy, healthy-looking shine.
  • Sage: To support a healthy scalp and hair fiber.

How to Use:

  1. Wash your hair (ideally with Hydrate Shampoo, if you want to be a overachiever).
  2. Apply a quarter-sized amount to damp hair, focusing on the mid-lengths to ends.
  3. Wait 5 glorious minutes (perfect for a quick leg shave or a shower concert).
  4. Rinse thoroughly and prepare to be obsessed with your hair.

Pro Tip: Use this once a week—or whenever your hair starts giving you attitude—to maintain peak softness and shine.

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